Support Center

How Shift handles personalized Ads

  • Updated

You can opt out of personalized advertisements from Shift Browser by visiting our dedicated privacy request page. While Shift uses retargeting to share relevant updates with you, we respect your right to control your data. Residents in supported jurisdictions can disable tracking for tailored ads at any time.
 

What are personalized ads?

Personalized advertisements are often called retargeting ads. These are ads shown to you based on an action you took on a website. For example, if you visit the Shift Browser website but don't download the app immediately, you might see an ad later that encourages you to come back and try it out.

Shift uses retargeting to stay connected with people interested in our tools. When you visit our site or click an ad, we collect cookies to help our campaigns reach the right audience. We believe privacy is a baseline expectation, so we're transparent about how this works. You can find our full Shift Privacy Policy and Cookie Policy at the bottom of our website under 'Legal'.

Can I opt out of personalized ads?

Yes, you can. We support your right to choose how your data is processed. Many regions have laws that give you the right to opt out of third-party data processing. If you live in one of the following jurisdictions, you can exercise your right to opt out:

  • United States: California (CCPA), Colorado (CPA), Connecticut (CTDPA), Nevada (Chapter 603A), Utah (UCPA), and Virginia (VCDPA).

  • Europe: European Union (GDPR), United Kingdom (UK GDPR), and Switzerland (FADP).

  • South America: Brazil (LGPD).

How to opt out of Shift Browser ads

If you're a resident of a listed region and don't want to see personalized ads from us, follow these steps:

  1. Navigate to our Opt-Out Request Page.

  2. Follow the on-screen instructions to submit your request.

  3. Once processed, our third-party partners will stop serving you ads based on your previous Shift Browser activity.

Why Shift values your privacy

Shift is a customizable browser built for deep work. We know that feeling secure is the only way to stay in your flow. We're here to make sure your experience with Shift is both productive and private.


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